Top Metrics to Evaluate Your Employer Branding Success

Employer branding is critical to attracting and retaining top talent, ensuring your organization stands out as an employer of choice. However, building a strong employer brand isn’t enough; you must measure its effectiveness to ensure your efforts yield results. By tracking specific metrics, you can gain valuable insights into how your employer brand is perceived…

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Build a Workforce That Leads the Charge in 2025

Imagine your business firing on all cylinders, powered by a team of A players delivering unparalleled results. As we approach what promises to be a roaring economy in 2025, the real question isn’t whether your business will keep up—it’s whether it will lead. To seize the opportunities ahead, you need more than just employees; you…

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10 Questions with Karen

Karen Spann, the President & Owner of PEG, is a dynamic change agent with a passion for collaborating with top performers. While many in the industry are driven by fear, Karen focuses on fostering positive change by recognizing the potential in everyone. With her optimistic outlook, she thrives in environments surrounded by open-minded, adaptable individuals…

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How to Hire Top Talent

What Exactly Do Staffing & Recruiting Agencies Do? Staffing and recruiting agencies specialize in connecting companies with the right candidates for their job openings. They handle the heavy lifting of sourcing, vetting, and matching candidates, allowing you to focus on running your business. Whether you need temporary staff or permanent hires, these agencies have the…

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The Best Way to Dress for a Virtual Interview

As job interviews have evolved, so has the question of what to wear. With 82% of employers now conducting initial interviews online, presenting yourself well virtually is crucial. Your outfit for a virtual interview must work harder than in-person attire to create a strong impression. This is because technological distractions can easily detract from how…

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Didn’t Win the Job? What To do now.

Getting rejected from a job you were excited about can be tough, especially if you felt confident about your interview performance. You may wonder why you didn’t get the job and what you could do better next time. One of the most effective ways to gain clarity and improve is to ask for feedback. Is…

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Fix the Gender Pay Gap

Businesses across industries are increasingly focused on ensuring equality within their workforce, particularly concerning pay equity between men and women. The gender pay gap—where women are generally paid less than men—remains a significant issue globally. In the U.S., as of 2023, women earned 82 cents for every dollar earned by men, a gap that widens…

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How to Write the Perfect Resume

Are you in the process of putting together or updating your resume? If so, you’re probably feeling a little overwhelmed with all the conflicting advice out there on what to include and what to leave out. Don’t worry, PEG has you covered. Below are some tried-and-true dos and don’ts for crafting the perfect resume. From…

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